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Marca Perú, the official country brand that promotes Peru’s identity, culture, and heritage at home and abroad, has introduced three charismatic mascots around the celebrations of this year’s Fiestas Patrias.
Affectionately called “Los 3 Patas del Perú”, these lovely characters - Tato, Lamita, and Tunki - represent the country’s three geographic regions: costa (coast), sierra (highlands) and selva (jungle). They also embody Peru’s culinary treasures, cultural heritage, and biodiversity while at the same time reflecting the creativity, warmth, and diversity that make Peru unique.
Meet the 3 Patas that walk Peru’s spirit
- Tato, the lively Peruvian hairless dog who proudly represents the coast, brings coastal flair and festive energy to the trio. Descended from the legacy of the ancient Mochica and Moche cultures and today recognized as Cultural Heritage of the Nation, Tato reflects both tradition and modern spirit. Playful and full of energy he captures the joy of the ocean, the rhythm of the cajón and Creole music, the flavor of ceviche and other culinary delights and the spark of Creole festivals and coastal way of life.
- Lamita, a lovely llama and the voice of the Andes, symbolizes the resilience and strength of Andean people. For centuries, llamas have carried the weight of daily life in the mountains and provided wool for textiles that tell stories of identity. With her thick wool, strong heart and gentle demeanor Lamita embodies the wisdom and continuity of Peru’s ancestral heritage. She represents the warm spirit that characterizes Andean people, the weaving of cultural memory, and the living history of the highlands.
- Completing the trio is Tunki, the bright Andean cock-of-the-rock and Peru’s national bird. With his vivid plumage and strong, melodic calls, he is the guardian of the Amazon rainforest and a living symbol of its biodiversity. Tunki not only represents the richness of the Peruvian jungle and embodies the green, vibrant, and life-filled Peru, but also plays a vital role in regenerating forests by spreading seeds thus contributing to the fragile balance of nature.
Though different in origin and character, Tato, Lamita and Tunki share a common heartbeat: a profound love of Peru. And while each one carries its own story and heritage, together they represent the country’s collective identity and the essence of being Peruvian: being proud of tradition and country, being protective of the shared heritage and nature, and being joyful in celebrating life.
The colorful designs of the “3 Patas” aim to connect with children and adults alike, reinforcing regional identities while strengthening the feeling of one shared nation.
